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Speaker
Guy Creese
Vice president and research director for Burton Group Collaboration and Content Strategies
Guy Creese is the vice president and research director for Burton Group Collaboration and Content Strategies. He covers content management, content analytics, enterprise search, records management, and information architecture. Prior to joining Burton Group, Guy was an IT industry analyst, support engineer, product manager of operating systems, software developer, and served as Co-chair of the Standards Committee for the Web Analytics Association. With 25 years of experience, Guy was the first industry analyst to cover web analytics and has a long history of analyzing how users create, disseminate, find and evaluate content.
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